get started with our FREE guide to power-packed breakfasts!
let’s be real for a second.
We get it.
Keeping up with life alone is a challenge.
Putting forth the extra effort needed to care for and nourish your body falls to the bottom of the list.
Especially when easier, unhealthy choices bombard us at every turn.
If this is you, we’re glad you found us.
It’s time to put you first.
focused + fit is a personalized program to improve your health.
reach your goals. change your relationship with food. become a more educated consumer.
focused + fit is:
woman owned, online or in-person nutrition coaching tailored to your life + all of its demands
we communicate like you do:
in-person, virtual, email, or text-based support
personal coaching + hands-on planning
we meet you where you are — mentally and physically
lifestyle transformation
Personalized weight-loss nutrition program with built-in, ongoing accountability, empowering you to take control of your health.
Through a habit-based approach, you’ll learn to eat in a balanced way that eliminates cravings, reduces belly fat, and helps you feel better in your clothes.
Transform your health and body image through improved habits.
performance nutrition
Athletic nutrition program tailored to support your training and performance goals.
If you train hard and aren’t getting the results you want, nutrition is probably the missing link. Improve your overall body composition and endurance and learn how to properly fuel for your sport.
Power your performance with improved nutrition.
nutrition reboot
Personalized nutrition coaching one month at a time, no commitment necessary.
Have a solid routine that needs a little refinement? A single month of coaching may be all you need to tweak your habits and obtain the results you want.
Achieve near-term weight-loss or athletic goals without a long-term commitment.
your health goal partners
(what you get)
Goal setting
Personalized nutrition plans
Accountability
On-going support
Organization tips
Recipes
As I progressed in my training for Ironman Texas, I realized I would have to improve my approach to my nutrition if I were going to do well in my first Ironman. I consulted with focused+fit to fine tune my hydration and nutrition strategy to power me through the race. focused + fit provided me guidance on how to stock my kitchen, construct a meal plan for training days and understand how many calories I needed to fuel my training day in and day out. This information was very valuable to me as a newbie to the sport of triathlon. Lisa really kept it simple, and I was not overwhelmed. In addition, she taught me to listen to the signals that my body gave me regarding nutrition/hydration throughout training, so I could adjust as I trained as well. From a nutrition standpoint, my race went great. I was able to eat what was comfortable for me, and complete the race well-fueled and without any GI issues, which is always a big concern for long-course athletes.
Jesselyn Reed
Emily Coleman
Anne Davis
Wendy Heck
ready to set your goals?
recent thoughts and tips
Grocery Guide: Sprouts
If you’ve never been to Sprouts, it’s a great combination of being small enough for quick in and out trips and large enough to have all that you need for a whole foods diet. I love it because it has all the produce and essentials at the center of the store instead of being shoved to the side with all the processed food being right in the middle. They also have some amazing options for people pursuing a dairy-free or gluten-free lifestyle.
Our round-up focuses on many of the things unique to Sprouts that you may not find at your everyday grocer, but they have all of that stuff too. The only thing you may not find there is some of your personal or household cleaning products, but they do have healthy options for that too.
Happy shopping!
Return to Racing: Texas 70.3
Yesterday I became a triathlete again.
Long ago when I was just getting involved with the sport, I heard that you have to complete a tri every 12 months to keep calling yourself a triathlete. It was a goal I took seriously. So seriously I did a sprint when my twin daughters were just nine months old, so it would barely have been 18 months since my last tri. That was as tight as I could humanly cut it. But I have missed years since. Once for my back surgery in 2014 and then after my last half ironman in 2018, I had to take a long complicated hiatus (see Sarah’s ski accident, my back injury and COVID), but that ended yesterday at Texas 70.3. Read More
Nourish Your Muscles, Lose The Fat
Losing weight is great but if you want to look smokin’ hot, body fat is where it’s at.
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